Experience...
teaches many lessons. Some are worth sharing. Here you’ll find articles and insights into subjects ranging from Einstein and the Science of Aging to direct marketing and Duke Ellington. Enjoy! -- dw
PHOTO OF THE MOMENT: Barn door. Somewhere between Nashwauk and Cook, MN June, 2011.
CONTACT US: wilhide@skypoint.com
Marketing-related articles -- bits and pieces over the years that still may be relevant.
The CEO as spokesperson -- can you use your CEO as an ad spokesperson? Should you? Includes a checklist.
Is branding dead? -- branding has been the leading buzzword for a decade or more. Should it still be the first thing we think about?
Marketing notes -- measuring web site performance; old folks and young; women and money.
Marketing notes -- about making marketing more accountable; results from some campaigns; data on marriage
Marketing notes -- should you use a self-mailer or enclosed package? Are brochures still useful in a digital age? What about recruitment ads?
Marketing notes -- the “noun gap”; comments on lying and bullshit.
Branding the Band -- Duke Ellington was one of America’s great composers and jazz band leaders. No slouch at marketing either.
Marketing Around the World. -- correspondence from Birmingham, UK; Target’s Torino Olympics strategy; factoids of various sorts.
General interest articles -- on a
wide range of subjects.
NOTE: Articles and reviews from 2009 on are now posted on the True Gen Too page.
Unlocking the Keys A review of places to stay, places to eat and things to do in and around Marathon and the Florida Keys.
Medicine 2006-- “a prescription for tomorrow.” Notes from the 2006 Nobel conference.
The Legacy of Einstein -- notes from the 2005 Nobel Conference.
The Science of Aging -- notes from the 2004 Nobel Conference.
Nobel conference 2003. -- notes from the 2003 Nobel Conference about recent research into the origins of life (ours and others) on the planet.
Estonia, etc -- comments on a lecture by Salmon Rushdie, the book “On Bullshit” and not attending to one’s gutters.
The 60s -- comments on a lecture by Thomas Sugrue about the decade that made so many of us what we are (or wish we still were).
bike ride 09 -- “Short and Sweet” Notes from the 2009 Klobuchar bike ride. NOTE: want notes from other rides? Contact me.
Over the Rainbow bike ride-- “Over the rainbow with a bad back.” Notes from the 2006 Klobuchar bike ride.
bike trip 03 -- “In the land of the cheeseheads.” Notes from the 2003 Klobuchar bike ride
Check out the photo album below.. in the process of being assembled.
© 2011 Doug Wilhide
I’ve archived photos used previously on this web site. Click on “photo album” above to see them. Individual pages have links below.
-
*Pt. Loma lighthouse
-
*Fish and corral, Seattle aquarium
-
*Ernest the egret. Florida Keys
-
*Moon over the surf at Duck, N.C.
-
*Cherry blossoms in Tokyo
-
*MadIsle 2010 http://web.me.com/wilhide/Site/Photos_2.html
* State Fair http://web.me.com/wilhide/Site/State_Fair.html
-
*Itasca Ride http://web.me.com/wilhide/Site/Tour_de_Pines.html
Hawaii 2011 pix
*Bike ride/Think-Off http://www.wilhide.com/Site/2011_bike_ride.html
Madeline Island 2011